Cracker Barrel unveiled a modernized logo and branding as part of its “All The More” campaign. The rebrand sparked immediate backlash online, with many fans preferring the classic look. Beyond the ...

A few days before the Barrel & Flow festival, the event “Welcome to Pittsburgh: A Celebration of Black Culture,” presented by Crafted for Action and Velum Fermentation on the South Side, generated ...

Like its namesake barrels that transported soda crackers until boxes replaced them, Cracker Barrel needed to change. The restaurant chain's new CEO, Julie Felss Masino, laid out the argument to ...

President Donald Trump weighed in on Cracker Barrel's decision to revert to its old logo after facing backlash for creating a logo that no longer featured "Uncle Herschel" sitting in a rocking chair.

Tuesday night, Cracker Barrel returned to its old logo, cashiering a bland, modern design that drew widespread revulsion in its first week. Some reporters were quick to blame this on social media ...

President Donald Trump provided some unsolicited crisis PR advice to Cracker Barrel amid the continued uproar over its brand makeover on Tuesday. The nostalgic restaurant chain has encountered ...

No one likes change, especially when it comes to nostalgia and food. Cracker Barrel’s rebrand was announced earlier this week and boy, are people feeling a certain way. In an effort to refresh their ...